The risk of multitasking is high in online surveys. However, knowledge on the effects of multitasking on answer quality is sparse and based on suboptimal approaches. Research reports inconclusive results concerning the consequences of multitasking on task performance. However, studies suggest that especially sequential-multitasking activities are…

Conducting high-quality overviews of reviews (OoR) is time-consuming. Because the quality of systematic reviews (SRs) varies, it is necessary to critically appraise SRs when conducting an OoR. A well-established appraisal tool is A Measurement Tool to Assess Systematic Reviews (AMSTAR) 2, which takes about 15-32 min per application. To save time,…

Educators and researchers have analyzed various image data acquired from teaching and learning, such as images of learning materials, classroom dynamics, students' drawings, etc. However, this approach is labour-intensive and time-consuming, limiting its scalability and efficiency. The recent development in the Visual Question Answering (VQA)…

This study builds on the long-identified gap between the marketing industry and marketing academia. The research investigates the relationship between resource-based factors and marketing faculty's intention to use marketing analytics technology. The theoretical framework for this study is the concerns-based adoption model (CBAM). Resource-based…

Faculty teaching data analytics at undergraduate level are often faced with the tension created by student under-preparedness, the demands of the course, and time constraints. How do faculty close this gap? In this paper, we propose the use of flow diagramming as an accessible method for interpreting regression analyses, in ways that are time…

The distributed practice effect suggests that students retain learning content better when they pace their practice over time. The key factors are practice dosage (intensity) and timing (when to practice and how in between). Inspired by the thriving development of image recognition, this study adopts one of the successful techniques,…

In the age of big data and analytics, it is important that students learn about artificial intelligence (AI) and machine learning (ML). Machine learning is a discipline that focuses on building a computer system that can improve itself using experience. ML models can be used to detect patterns from data and recommend strategic marketing actions.…

Automatic machine learning (AutoML) methods automate the time-consuming, feature-engineering process so that researchers produce accurate student models more quickly and easily. In this paper, we compare two AutoML feature engineering methods in the context of the National Assessment of Educational Progress (NAEP) data mining competition. The…

Universities are under pressure to produce work-ready graduates. This study analyzed 130 job advertisements to identify skills required by environmental science employers in Australia. For degree-related criteria, the most frequently required were content knowledge, a tertiary qualification and experience. Other desired skills were an…