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Download full textDynel, Marta – Comunicar: Media Education Research Journal, 2022
Taking as its point of departure a fine-tuned definition of an Internet meme (vis-à-vis a memetic construct), this paper reports the findings of the first diachronic study of memes, the focus being on mask memes on the vast COVID-19 mask memescape evolving in the wake of the pandemic, relative to the changing socio-political situation. The study…
Descriptors: COVID-19, Pandemics, Disease Control, Health Behavior
