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Improving the Quality of Crisis Communications Using Social Media Analytics
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Berry, Alex Joshua – ProQuest LLC, 2022
In this research, social media data from a public school district was utilized to help improve district communication during and after a crisis. Data was analyzed by utilizing the programming languages R and Python. The programming languages helped generate data that allowed this research to evaluate how the quality of crisis communication could…
Descriptors: Social Media, Data Analysis, Public Schools, School Districts