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Ryan Wesslen – ProQuest LLC, 2021
In this thesis, we hypothesize that data visualization users are subject to systematic errors, or cognitive biases, in decision-making under uncertainty. Based on research from psychology, behavioral economics, and cognitive science, we design five experiments to measure the role of anchoring bias, confirmation bias, belief bias, and myopic loss…
Descriptors: Decision Making, Visual Aids, Online Systems, Bias