Traditionally, academic institutions have relied on interviews with industry representatives and alumni surveys to gauge market demand, an approach that often results in dated and limited information. In this article, we show that using real-time data from job postings in professional sites provides more direct, rich, and timely insights regarding…

When librarians at Oklahoma State University (OSU) began creating services to support data intensive research they found plenty of published guidance about doing surveys and outreach to get started. However, they also found that offering the prescribed workshops and consultations didn't assure that researchers would use them. A Sparks! grant from…