The opportunities in social media management and digital marketing strategy continue to expand as the profession evolves. Social media has become central for communication around the globe, but social marketers struggle with strategy and planning skills. The client-based activity outlined in this study facilitates the development of skills related…

To be successful in the workforce agricultural communication students must develop strong writing skills. Students' self-perception of their media writing plays a large role in both their success and satisfaction with their own writing and the writing process. In this study, students in an introductory agricultural communication course (n = 30)…

Professional training plans play a pivotal role in higher education institutions, as they significantly impact employability, graduate performance, and meeting labour market demands. These aspects serve as crucial indicators in the selection processes for prospective candidates in higher education institutions and in accrediting the quality of…

Nanolearning represents an educational methodology rooted in personalisation and the individualisation of the educational process, leveraging contemporary information technologies. Nanolearning, closely intertwined with self-regulated learning, entails an individual's capacity to plan, monitor and regulate their learning process, objectives and…

This paper deals with the training of undergraduate engineering students and is interdisciplinary in nature. It brings together three distinct aspects of scientific dissemination: the content of an engineering degree; the oral transmission of this content following the effective TED talks model; and the use English as a medium of scientific…

Project-based learning (PBL) has been found to deepen learning and develop employability skills for students through active engagement with the learning materials. Foundation, first and second year Biomedical Science students at the University of Sussex were introduced to a PBL exercise. Each class had an approximate student to staff ratio of…

Agile, Lean, and Scrum (collectively referred to as Agile) are frameworks that help teams collaborate more effectively and transparently on complex projects. Originally developed in business and information technology, these methods have since been adapted for use in a variety of disciplines. Agile is based on iterative and incremental…

Audience analysis is essential for creating successful messages across communication fields. The audience persona is an effective tool for understanding the characteristics and needs of a target audience. Through this unit activity, students experience the process of persona development, build skills in data collection and analysis, and gain…

The pandemic has not only increased economic inequities within various communities, but it has also exacerbated the social, emotional, and math achievement inequities of middle school students, creating an environment that increases the potential for heightened anxiety and peer conflict. Now, more than ever, it is imperative that educators not…

Students with autism are enrolling in college more frequently, yet graduation rates for these students remain low. One reason posited is a lack of self-determination (SD) skills, which help students communicate with faculty and staff and act on goals. This study investigated how faculty at a community college support students in developing these…

This study is aimed at developing students' scientific oral presentation competence and competence in questionand-answer sessions, through the scientific presentation instruction: focus on question-and-answer sessions (SPIQA). The SPIQA contained coping strategies for question-andanswer sessions, communication strategies, impromptu speech…

The research study intends to determine the effectiveness of authentic digital storytelling as an alternative strategy to improve speaking in EFL classes at the university level. The research follows a quantitative paradigm, and a survey was first administered to capture participants' perceptions of the everyday speaking activities employed in…