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Hsuan-Fu Chao – Journal of Experimental Psychology: Learning, Memory, and Cognition, 2024
Repeating a single-prime stimulus as a target to respond to usually facilitates responses. However, sometimes, prime repetition slows the responses and produces the single-prime negative priming effect. In this study, the distractor set hypothesis was proposed as a mechanism of attentional control that can contribute toward single-prime negative…
Descriptors: Attention Control, Priming, Color, Reaction Time
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Prapawan Trakulkasemsuk; Wannapa Trakulkasemsuk – rEFLections, 2024
This study investigates the use of design elements in the advertisement posters on the Facebook pages of ten Thai universities, comprised of five government and five private institutions. Using the Multimodal Corpus Analysis Tool (MCAT), the study systematically analyzed the color characteristics and dominant colors employed in the universities'…
Descriptors: Social Media, Visual Aids, Student Projects, Corporations