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Direct linkChandan Maheshkar; Jayant Sonwalkar – Journal of Applied Research in Higher Education, 2024
Purpose: This paper aims to explore the key factors through which an optimum pedagogy mix can be determined towards effective teaching practice and enhanced student learning outcomes in business/management education. Design/methodology/approach: An exploratory research design has been used. A sample of 310 was analyzed using exploratory factor…
Descriptors: Marketing, Business Administration Education, Teaching Methods, Educational Objectives
