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Stefanie Beninger; Alex Reppel; Julie Stanton; Forrest Watson – Journal of Marketing Education, 2025
The emergence of generative AI (GenAI) has illustrated that higher education needs to adapt to the technology. Its speed of evolution requires that we adequately prepare students for an ever-changing landscape. Toward achieving that aim, we draw on the concept of interpretive flexibility, where the interpretations, uses, and outcomes of a new…
Descriptors: Business Education, Marketing, Artificial Intelligence, Computer Software
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Lisa Otto – Africa Education Review, 2024
ChatGPT has been on the lips and minds of academics and students alike since the launch of the generative technology in November 2022. Students have made use of it and academic institutions have debated how to respond to its use, variously either banning it outright or arguing that there should be a place for such technologies in our teaching and…
Descriptors: Artificial Intelligence, Computer Software, Technology Integration, Teaching Methods
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Büsra Kartal; Cengiz Çinar – International Journal of Mathematical Education in Science and Technology, 2024
Technological Pedagogical Content Knowledge (TPACK) is defined as the teacher knowledge needed for effective technology integration. This study aimed to investigate preservice elementary mathematics teachers' TPACK development. TPACK survey was administered to 33 preservice teachers (PSTs), and six of them were selected via maximum variation…
Descriptors: Preservice Teachers, Teacher Education Programs, Mathematics Teachers, Mathematics Instruction
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Yabing Jiang; Kazuo Nakatani – Journal of Information Systems Education, 2025
This research answers the call for Information Systems (IS) faculty to actively embrace rapidly advancing AI tools in teaching. We experimented with redesigning learning activities in two courses, requiring students to use GenAI, to aid student learning and teach responsible use of GenAI. The results show that students in the experimental group…
Descriptors: Teaching Methods, Technology Integration, Artificial Intelligence, Higher Education
Larry Wayne Evert Jr. – ProQuest LLC, 2024
The purpose of this mixed-method survey-based study addresses the underexplored area of undergraduate student perceptions of artificial intelligences (AI) impact in academia, specifically within the FCSEI in Romania. This research study will provide comprehensive findings on how AI can revolutionize teaching methodologies, learning processes, and…
Descriptors: Undergraduate Students, Artificial Intelligence, Technology Uses in Education, Student Surveys
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Siti Ma'rifatin; Hasan Argadinata – International Society for Technology, Education, and Science, 2024
This study aims to describe the challenges and strategies of controlling in higher education. This research used a qualitative approach with a case study design. Data collection techniques used interview, document analysis, and audio-visual analysis. The results clearly underscore the pivotal role of effective lecturer performance control in…
Descriptors: Teacher Effectiveness, College Faculty, Faculty Evaluation, Standards
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Chi Hong Leung; Winslet Ting Yan Chan – Asian Journal of Contemporary Education, 2024
This study aims to investigate the integration of artificial intelligence, specifically ChatGPT, into the learning process of the I Ching, and its impact on students' understanding and application of this ancient Chinese wisdom in modern management practices. The research adopts a quantitative approach, utilizing surveys to collect data from…
Descriptors: Asian Culture, Artificial Intelligence, Technology Uses in Education, Computer Software