When we imagine the work of a data analyst, we often picture meaningful data analysis and beautiful data visualizations. Although that is an exciting part of the job, data analysts actually spend the majority of their time acquiring, cleaning, and preparing data for analysis. This teaching case guides students through some of the most common data…

Businesses use data to enhance operational performance, creating demand for professionally trained data/business analytics graduates. Universities offer a variety of academic programs in response to the increasing labor market demands. Yet, research on how well educational offerings adapt to market demand is scant. This paper aims to evaluate how…