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Revising an Extension Education Website for Limited Resource Audiences Using Social Marketing Theory
Francis, Sarah L.; Martin, Peggy; Taylor, Kristin – Journal of Extension, 2011
Spend Smart Eat Smart (SSES), a unique website combining nutrition and food buying education for limited resource audiences (LRAs), was revised using social marketing theory to make it more appealing and relevant to LRAs (25-40 years). Focus groups and surveys identified the needs and preferences of LRAs. Needs were cooking, basic health, and…
Descriptors: Extension Education, Focus Groups, Nutrition, Marketing
Guercio, Angela; Stirbens, Kathleen A.; Williams, Joseph; Haiber, Charles – International Journal of Distance Education Technologies, 2011
Searching for relevant information on the web is an important aspect of distance learning. This activity is a challenge for visually impaired distance learners. While sighted people have the ability to filter information in a fast and non sequential way, blind persons rely on tools that process the information in a sequential way. Learning is…
Descriptors: Distance Education, Internet, Accessibility (for Disabled), Blindness
Ramkumar, S.; Garforth, C.; Rao, S. V. N.; Heffernan, C. – Journal of Agricultural Education and Extension, 2007
This paper describes and analyses the experience of designing, installing and evaluating a farmer-usable touch screen information kiosk on cattle health in a veterinary institution in Pondicherry. The contents of the kiosk were prepared based on identified demands for information on cattle health, arrived at through various stakeholders meetings.…
Descriptors: Computer System Design, Social Class, Formative Evaluation, Economically Disadvantaged
Encelle, Benoit; Baptiste-Jessel, Nadine; Sedes, Florence – Journal of Access Services, 2009
Personalization of user interfaces for browsing content is a key concept to ensure content accessibility. In this direction, we introduce concepts that result in the generation of personalized multimodal user interfaces for browsing XML content. User requirements concerning the browsing of a specific content type can be specified by means of…
Descriptors: Design Preferences, User Needs (Information), Metadata, Programming Languages