This article explains the use of a specific computer-based simulation program as a successful experiential learning model and as a way to increase student motivation while augmenting conventional methods of business instruction. This model is based on established adult learning principles.

Research has shown that when Merrill's First Principles of Instruction are used as part of an instructional strategy, student learning increases. Several articles describe these principles of instruction, including specific methods for implementing this theory. However, because teachers and designers often have little time to design instruction,…