There are universal elements to great videos and games that drive large audiences: beautiful cinematography and graphics, engaging and purposeful screenplays and storylines, unforgettable soundtracks, and a brand name that makes viewers and players want to return for more. Libraries can, and should, employ these elements in their own videos to…

Near field communication is an emerging technology that allows objects, such as mobile phones, computers, tags, or posters, to exchange information wirelessly across a small distance. Though primarily associated with mobile payment, near field communication has many different potential commercial applications, ranging from marketing to nutrition,…

At the 2011 ALA conference, social media was still a topic of many discussions. For the past few years, librarians have shared their efforts to incorporate social networking applications like Facebook and Twitter as part of library services. Some librarians have taken on the challenge of establishing a social network for their library, while…

Librarians, like patrons and researchers, are caught between traditional library service models and the promise of evolving information technologies. In recent years, professional conferences have strategically featured programs and presentations geared toward building a mobile agenda and adapting or adopting services to meet new demands of mobile…

Since launching its first website in 1997, the Arapahoe Library District (ALD) has constantly looked at ways to review and renew this vital tool for patrons. This article focuses on the process of redesigning the ALD website--the steps taken and decisions made in order to create a site that incorporates interactive elements and patron input and…

America needs greater access to broadband Internet to spur economic growth, innovation, and job creation. To date, gains in household broadband take-up are not evenly distributed across all demographic groups or geographic areas. While from 2001 to 2007, the percentage of households in the United States with access to broadband Internet services…

The nature of learning in a public library is relevant to what place e-learning and social networking technologies might have there. That a public library aims to provide something for everyone is also important. Alice Springs Public Library (ASPL) is a place of learning; it is also a crowded and composite space. The use ASPL could make of the…

In October 2009, California Digital Library (CDL), where the author serves as manager of strategic and project planning, jumped into the world of social networking by joining Twitter. From Twitter, the CDL staff publish the content of their monthly newsletter, "CDLINFO News," and also additional content created by CDL programs and…

Outreach occurs systemwide at Public Library of Charlotte & Mecklenburg County (PLCMC). All branches are involved in reaching their surrounding neighborhoods and patrons. Under the guidance of the outreach manager, the outreach department provides support for these efforts and also offers focused programming via 12 staff members. The department is…

This report focuses on funding and services provided through the Institute of Museum and Library Services (IMLS) Grants to States program in the most recent full reporting years. IMLS grants to State Library Administrative Agencies (SLAA's) represent the single largest source of federal funding for the nation's libraries and are the only…

Fewer employees, shorter hours, diminished collection budgets, reduced programs and services--all at a time of record library usage. In this book, library expert Carol Smallwood demonstrates that despite the obvious downsides, the necessity of doing business differently can be positive, leading to partnering, sharing, and innovating. This…