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Bernstein, Katie A.; Alvarez, Adriana; Chaparro, Sofía; Henderson, Kathryn I. – Language Policy, 2021
In the past 20 years, both school choice policies and dual language bilingual education (DLBE) programs have proliferated across the US. This project examines the intersection of the two trends, examining how school choice policies have shaped DLBE at the district, school, and program level, through the eyes of 22 public school administrators in…
Descriptors: School Choice, Neoliberalism, Administrator Attitudes, Equal Education
Azzam, Ziad – Journal of Research in International Education, 2017
90% of the Dubai's K-12 educational provision is in the hands of the private sector, with the majority of schools operating on a for-profit basis. Demand for private schooling is unabated. In its attempt to strike a balance between consumer protection and continuing to attract private investment to address the shortage of school places, Dubai's…
Descriptors: Foreign Countries, Private Schools, Elementary Secondary Education, Supply and Demand
American School Health Association (NJ3), 2004
Strategies for Change outlines how to use social marketing strategies to influence change in the health programs in a building, district or community. Authors describe how to develop a strategy to influence district administrators, school board members, colleagues and parents. This step-by-step guide leads through the process for developing,…
Descriptors: Health Programs, Audiences, Marketing, Behavior Change
Pittman, Karen; Yohalem, Nicole; Wilson-Ahlstrom, Alicia; Ferber, Thaddeus – Forum for Youth Investment, 2003
High school is becoming the next frontier for after-school advocates. The conceptual and practical leaps from programming for elementary and middle school students to high school students are significant, with huge marketing challenges. Arguing persuasively for investments in this population requires revisiting almost every strategic decision,…
Descriptors: High Schools, Marketing, High School Students, After School Programs
Center for Mental Health in Schools at UCLA, 2004
Properly conceived and implemented new initiatives are essential to improving schools and communities. Such new initiatives usually are pursued as projects, pilots, or demonstrations, with temporary funding and staffing. When the funding ends, more often than not much of what has been developed disappears. Sometimes this is appropriate (e.g., when…
Descriptors: Summative Evaluation, Marketing, Educational Change, Formative Evaluation