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Gotch, Chad; Hall, Troy – Environmental Education Research, 2004
The Theory of Reasoned Action has proven to be a valuable tool for predicting and understanding behavior and, as such, provides a potentially important basis for environmental education program design. This study used a Theory of Reasoned Action approach to examine a unique type of behavior (nature-related activities) and a unique population…
Descriptors: Program Design, Behavior Modification, Norms, Behavior Patterns