Advances in digital technologies coupled with the explosion of data are transforming the marketing education landscape at a rapid pace. Given the scale and speed of digital disruption in today's industry, marketing academics face ongoing challenges of addressing the theory-practice gap, which will only accelerate. The purpose of the current study…

This study uses questionnaire surveys to examine the real impact of incorporating traditional cultural elements into the practice of ideological and political education in colleges and universities. The integration of traditional cultural elements into these practices is the research object of this paper. It realizes the sharing of teaching…

This paper is an experiential report describing the faculty and student experiences and knowledge gained from developing an Internet of Things (IoT) course within an Information Technology (IT) Department at a large southeastern United States public university. The paper contributes insights gained developing the introductory IoT course, and it…

This study aimed to understand how and why social media and other online platforms are used as curricular resources by preservice teachers during their semester of student teaching. Furthermore, the study examined how preservice art teachers critically analyzed and transformed their approach to using online sources through the use of a curricular…

In the twenty-first century, artificial intelligence (AI) will change the way organizations conduct their daily operations. In addition, cutting-edge digital technologies like AI, Internet of things, augmented reality/virtual reality, cloud computing, robotics and big data will have a significant impact on the nature of future jobs. This…

To promote the construction of public physical education online courses in colleges and universities and the evaluation of the effectiveness of course teaching, this article combines 3D reconstruction techniques in computer vision to construct a set of human body shape reconstruction models and apply them to physical training exercises and…

This research evaluates the efficacy of a basketball-based teaching and training system supported by 5G technology in a wireless network environment. Initially are information about the Chinese basketball students is first gathered and then divided into a Control Group (CG) and an Experimental Group (EG). The control group uses the standard method…

Introduction: This research analyzes the importance of academic writing in Albania and suggests introducing it as a mandatory course in all fields of study. The study aims to identify students' perceptions of academic writing and the importance of clear structure and guidelines in academic writing templates. The research collected data through 253…

Contribution: In a context where hands-on courses are biased toward specific technologies, a novel creativity-provoking instructional approach for networking undergraduate courses is successfully applied following action research principles and active and creative learning techniques. Background: Extensive engineering-oriented networking courses…

This study sought to explore the experiences of academics with the use of e-learning to support teaching and learning at a South African university. The theory underpinning the study was the Unified Theory of Acceptance and Use of Technology (UTAUT). The study adopted a qualitative design using ten purposively selected academic staff and one IT…

This book includes 43 case studies showcasing the application of basic education informatization. It shares the experiences of 43 schools in the construction and application of educational informatization in various regions in China. It aims to promote the balanced development of education and expand the coverage of quality education resources.…

Rapid advancements and emergent technologies add an additional layer of complexity to preparing computer science and information technology higher education students for entering the post pandemic job market. Knowing and predicting employers' technical skill needs is essential for shaping curriculum development to address the emergent skill gap.…

The year 2014 has been described by scholars as transformative in how consumers interact with technology and media. Pointing to such digital milestones as the explosion of social media and mobile technology and the decline of traditional television ratings, these scholars have described the evolution as a move from a "broadcast era" to a…

At the present stage of science and technology development the need to strengthen cyber security in every developed country and transform it into one of the most important sectors of society is growing. The peculiarities of the professional training of cyber security bachelors in the U.S. higher education system have been defined. The relevance of…

Background: The coronavirus disease (COVID-19) pandemic brought unprecedented changes leading to 'business unusual' in all facets of life and livelihood on a global scale. The restrictions on gathering, social distancing and lockdown measures necessitated by the need to curtail its spread, had, and still have an enormous impact on the educational…