Objective: We investigated the preliminary efficacy of a tailored human papillomavirus (HPV) vaccination on-line intervention designed to increase HPV vaccination intention. Participants: Female college students (N = 101; 18-26 years), who have not received the HPV vaccine. Methods: Participants were randomized to either a control group to read…

Health messaging can be a successful tool in encouraging pro-social behavior, such as bystander intervention in sexual violence situations. This dissertation explored the development of a social media message to encourage bystander intervention among college students using multiple theoretical frameworks: social norms approach and bystander…

College students are at a heightened risk of experiencing depression and anxiety symptomatology and engaging in maladaptive alcohol use. Understanding how alcohol interventions impact emotional functioning is essential. One such intervention uses Deviance Regulation Theory (DRT), which posits that behavior can be modified using targeted messaging…

Objective: To assess the effectiveness of a peer-led single-session intervention targeting the sociocultural pressures of body image. Participants: New members of 13 sororities at one university. Methods: Participants were randomized by sorority into the intervention (n = 207) or wait list control (n = 264). Online surveys were administered at…

This survey-based study examined a social norms campaign promoting mask-wearing among college students during the coronavirus disease 2019 pandemic. More positive face mask perceptions, greater motivation to wear masks, and greater likelihood to wear masks in public were associated with respondents having seen the campaign messages and believing…

Dating violence prevention programs have been understudied in Asia, including China. The current study sought to evaluate the feasibility of the Dating Compassion, Assessment, reFerral, and Education (CAFE) Ambassador Programme in China. This program is designed to enhance the behavioral intentions of Chinese students to help peers who are…

Objective: To evaluate the effect of a campus-wide social norms marketing intervention on alcohol-use perceptions, consumption, and blackouts at a large, urban, public university. Participants: 4,172 college students (1,208 freshmen, 1,159 sophomores, 953 juniors, and 852 seniors) who completed surveys in Spring 2015 for the Spit for Science…

Smoking bans offer practical protection against environmental tobacco smoke and highlight the decreasing normative status of smoking. At Canadian universities, indoor smoking is now completely prohibited, but regulations vary with respect to outdoor smoking. The purpose of this research was to conceptualize the interactions of smoking bans on…

The social norms approach to health promotion has become remarkably popular in the last 20 years, particularly in the American college system. It is an alternative to traditional fear-based approaches of health education, which a growing body of research demonstrates is often ineffective in reducing alcohol and drug misuse. The social norms…

Objective: Social norms campaigns are a cost-effective way to reduce high-risk drinking on college campuses. This study compares effectiveness of a "standard" social norms media (SNM) campaign for those with and without exposure to additional educational sessions using audience response technology ("clickers"). Methods: American College Health…

As alcohol-related incidents and tragedies continue to be a major concern on college campuses, researchers and college counseling center directors struggle to find the most effective alcohol prevention programs Several theories have been adapted to form the foundation of prevention programs. These programs have then been evaluated to discover…

Most campus alcohol and other drug (AOD) programs include prevention, intervention, and treatment services designed to address individual students' knowledge of the consequences of alcohol and other drug use, to improve their skills in resisting such behavior, or to address existing problematic use of or addiction to alcohol or other drugs.…

The Alcohol-related Harm Prevention (AHP) program is a normative education and skill-acquisition program designed to reduce serious, long-term alcohol-related harm in college students. Without admonishing students not to drink, which is likely to fail in many student populations, the AHP program attempts to give students the necessary perceptions,…

The aim of this bulletin is to set forth the present status of a phase of college and university administration that enlists the cooperation of students for the maintenance of fair play and honesty in the preparation and performance of classroom activities. A personal letter, with 11 questions appended, was submitted early in 1913 to 475 American…