It may be possible to teach students in undergraduate research methods courses about replication, while simultaneously providing the discipline a means to solve what some have called a replication "crisis." Over the span of three consecutive fall semesters, students replicated Cialdini and Schroeder's "even a penny will help"…

Students typically find research methods and statistics classes intimidating. In particular, learning different types of data measurement and operationalization can take significant time and practice to understand. Utilizing a pedagogical approach that turns a party game into a fun exercise, students collaboratively learn to operationalize…

Undergraduate students entering the classroom are often expected to have the skills needed to find, utilize, and synthesize academic scholarship. Yet, few feel prepared to do so. The research methods classroom provides immense opportunities for developing a meaningful foundation for students to enhance information literacy such that they feel…

This activity motivates students of communication research methods by challenging them to face their personal epistemologies. We introduce them to a set of formal ways of knowing and match these with their personal justifications for knowledge. Through this exercise, students learn that the scientific method is worthy of study not just to pass a…

Courses: Research methods for undergraduates or graduates. Objectives: The aims of this activity are: (1) to clarify the basics of experimental design; (2) to illustrate the concept of levels of measurement; (3) to demonstrate in-person/hands-on data collection procedures; (4) to understand and practice the steps in null hypothesis testing; and…

Audience analysis is essential for creating successful messages across communication fields. The audience persona is an effective tool for understanding the characteristics and needs of a target audience. Through this unit activity, students experience the process of persona development, build skills in data collection and analysis, and gain…

Courses: Research Methods, Qualitative Research Methods, Ethnography. Objectives: The aims of this class exercise are: (1) To define an autoethnographic approach to communication research; (2) To understand autoethnography as both a research process and product; (3) To emphasize the varied forms of autoethnographic research and writing; (4) To…

Courses: Communication Research Methods Survey; Qualitative Communication Research Methods. Objectives: It is appropriate to conduct this activity throughout a unit focused on methods of analyzing qualitative data. Implemented during two separate class periods, this activity will help students to differentiate, practice, and reflect on two types…

Courses: Research Methods (undergraduate or graduate level). Objective: The aim of this exercise is to optimize the ability for students to integrate an understanding of various methodologies across research paradigms within a 15-week semester, including a review of procedural steps and experiential learning activities to practice each method, a…

Course(s): Research Methods, Qualitative Research Methods, Organizational Communication, Business Communication. Objectives: After completing this class exercise, students should be able to identify the major components of a qualitative research study, along with the ethical dilemmas that come with doing qualitative research.

This assignment serves to increase students' information literacy related to research gathering, critique, analysis, and implementation. For this assignment, students will: (a) identify and examine a news article that uses research; (b) trace the origins and conduct an analysis of the research study cited in the news article or a related research…

Guided by the principle "good data presentation is timeless," (Cressey, 2014, p.305), this unit project challenges students to engage an alternative means of sharing communication research and to realize the potential for their presentations to become "visual legacies" through the creation of infographics. Students encounter…

Among the many difficulties beleaguering the communication research methods instructor is the problem of contextualizing abstract ideas. Comprehension of variable operationalization, the utility of the measures of central tendency, measures of dispersion, and the visual distribution of data sets are difficult, since students have not handled data.…

Students need to have a basic understanding of research methods before obtaining a communication degree in order to become an intelligent consumer of research--someone who is able to read, understand, explain, and critically evaluate communication and other research reported in scholarly journals as well as in the popular press. These skills are…

The subject of research methods is often unknown, foreboding, and unappealing to undergraduate communication majors. Thus, in the research methods course, two ways to overcome such issues and achieve learning are by: (1) making the unfamiliar more familiar and accessible; and (2) placing abstract knowledge in its useful real-world context. Making…