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Deal, John; Hegde, S. Aaron – International Journal of Teaching and Learning in Higher Education, 2013
This paper presents an innovative teaching technique, the utilization of a popular sitcom to teach an introductory economics course. Using clips from the television show "Seinfeld," instructors can present the oft-perceived difficult, yet basic, economic concepts in an amenable manner, which also enables the achieving of higher levels of…
Descriptors: Classification, Introductory Courses, Economics Education, Television
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Powell, Lynne; Robson, Fiona – Innovations in Education and Teaching International, 2014
This paper focuses on students as podcast providers rather than receivers and answers the question, "Are learner-generated podcasts a useful approach to assessment?" Through the use of a single institution case study, this paper presents an evaluation of 53 (taught) postgraduate business students' reflective learning assignments in which…
Descriptors: Student Evaluation, Graduate Students, Business Administration Education, Assignments
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Rosenbaum, Mark S.; Otalora, Mauricio Losada; Ramírez, Germán Contreras – Journal of Education for Business, 2015
This research provides business educators who teach retailing and services courses with an innovative way to encourage students to engage in problem-based learning solving by incorporating reality television into their curricula. The authors explore the reality television genre from several theoretical perspectives to lend support to the…
Descriptors: Problem Based Learning, Teaching Methods, Correlation, Business Administration Education