This quantitative research study sought to determine the impact social media advertising had on 15 community college courses. The enrollment data was collected from these 15 courses after they had been advertised using social media, and it was compared to the enrollment data for these same courses when they were offered in 2020. The social media…

Communities strive to grow economically to improve the quality of life of their citizens. Community colleges have long been a key driver of local economic development through education and workforce development programs. Over the past few decades, community colleges have increased their involvement in economic development activities beyond their…