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Schlegelmilch, Bodo B. – Journal of Marketing Education, 2020
Business education is undergoing paradigmatic changes, and business schools are feeling the brunt of these changes. This article proposes that "business as usual" is over for traditional business schools. Using Ohmae's 3Cs--customers, competitors, and company--as an analytical framework, I examine important changes from different vantage…
Descriptors: Business Schools, Business Administration Education, Educational Change, Competition
Feller, Gordon – Internet World, 1995
Nanyang University (Singapore) and a university in the People's Republic of China have made arrangements with MIT's Sloan School of Management to launch a graduate level business administration (MBA) program that uses the Internet. The project centers on combining videoconferencing with asynchronous communications tools. A sidebar provides names…
Descriptors: Business Education, Computer Assisted Instruction, Computer Networks, Distance Education