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Direct linkZhao, Sumin; van Leeuwen, Theo – Classroom Discourse, 2014
In this paper, we propose a social semiotic approach to studying PowerPoint in university classrooms. Our approach is centred on two premises: (1) PowerPoint is a semiotic technology that can be integrated into the pedagogical discourse of classrooms, and (2) PowerPoint technology encompasses three interrelated dimensions of social semiotic…
Descriptors: Semiotics, Lecture Method, Teaching Methods, Foreign Countries
