Higher education and beer have long been associated. However, those associations have not always been positive or productive. With the Creation of Innovation Brew Works, the site for this qualitative case study, California State Polytechnic University Pomona (Cal Poly Pomona) has established the first fully operational on-campus brewery and brewpub in higher education. Utilizing Kolb's Theory on Experiential Learning as the theoretical framework, this dissertation provides insight into what can be broadly learned from the country's first university owned brewery and brewpub. Rooted in illustrating this novel student amenity and its experiential learning opportunities, this dissertation also provides an example of the decision making process in higher education. Findings, which helped in the creation and the continued operation of Innovation Brew Works include: the Cal Poly Pomona environment; administrative control and oversight; establishing Innovation Brew Works' identity; and focusing on the university's mission. With an emphasis on learn by doing, Cal Poly Pomona's Innovation Brew Works, highlights a campus amenity that provides academic, social, and financial incentives. [The dissertation citations contained here are published with the permission of ProQuest LLC. Further reproduction is prohibited without permission. Copies of dissertations may be obtained by Telephone (800) 1-800-521-0600. Web page: http://www.proquest.com/en-US/products/dissertations/individuals.shtml.]