No doubt there are detractors who cringe at the prospect of connecting the term customer service with an institution of higher education. Some may consider the term demeaning. However, given the college funding crisis and current economic climate, a quality customer service strategy is a prudent adjunct to any marketing activity undertaken. It is…

This report is part of a study of school districts in British Columbia (Canada), and deals with school district ethos--interest in defined focal areas--both as a measure of school district quality and as a potential predictor of student achievement. The study concentrates on one of these focal areas--holding schools accountable through monitoring.…