In this article, the authors focus on children's and adults' analyses and interpretations of the artwork and design of Peter Brown's "Mr. Tiger Goes Wild." Sipe (2008b) noted how the body of research on "children's visual meaning making from picturebooks" would benefit from "more studies combining careful and theoretically informed examinations of visual features and text-picture relationships in specific picturebooks along with analyses of children's interpretations of those same picturebooks." In this article, the authors address Sipe's recommendation as they situate their discussion of Brown's picturebook in relevant theoretical and conceptual frameworks and share analyses of particular visual features of "Mr. Tiger Goes Wild" from the viewpoint of both adults and children. Following a brief synopsis of the picturebook, they share commentary by Brown about his artistic techniques and the creation of "Mr. Tiger Goes Wild." Their analysis, which focuses on the peritextual elements of the picturebook, as well as Brown's use of typography, color, and line, is followed by a consideration of several reviewers' comments about "Mr. Tiger Goes Wild" and by a discussion of students' written responses about the artwork in Brown's picturebook.