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Shang Shanshan; Lyv Wenfei – Technology, Knowledge and Learning, 2024
Considering the ubiquity, large volume of similar courses, and the huge cost of a course, it becomes imperative to understand factors affecting MOOCs course enrolments. This paper aims to investigate how the home page elements of a MOOC influence students' enrolments. The elements in the home page include course category, course description, team…
Descriptors: Foreign Countries, MOOCs, Enrollment, Influences