The social media platform Facebook is increasingly used as a marketing tool. It may also be an efficient platform for learning engagement due to its widespread adoption by youth. A research project was conducted with 240 students at a metropolitan university in Hong Kong to explore the effectiveness of integrating Facebook with teaching and…

In understanding how active and blended learning approaches with learning technologies engagement in undergraduate education, current research models tend to undermine the effect of learners' variations, particularly regarding their styles and approaches to learning, on intention and use of learning technologies. This study contributes to further…

Purpose: The purpose of this paper is to exhibit the integration of learning and study strategies inventory (LASSI) with the City University of Hong Kong information systems to promote teaching and learning within the university. Design/methodology/approach: From the 2006 entry cohort, all undergraduate freshmen at City University of Hong Kong are…

Hybrid learning is now the single-greatest trend in education today due to the numerous educational advantages when both traditional classroom learning and e-learning are implemented collectively. This handbook collects emerging research and pedagogies related to the convergence of teaching and learning methods. This significant "Handbook of…