Advertising has always played an important role in creating visibility for educational institutions. In today's time, digital marketing is the sought-after mode as there has been a significant shift from offline to online advertising. With the evolving times, flexibility and convenience take significant importance and it is critical for…

In this study, we analyzed usages behaviors of 53,825 active users from 12 countries in a mobile app called "English Practice." The data indicated that the app was used most often in the evening from 8 p.m. to 9 p.m., and especially midweek, with less use at weekends and on Mondays. Learners used the app for about 5 minutes each session…

This qualitative study explores the meaning of global competence for global managers in three different countries. Thirty interviews were conducted with global managers in India, Japan and the Netherlands through Skype, an internet based software. Findings are reported by country in five major categories: country background, personal…

Community and culture significantly influence value orientation, perceived needs, and motivation as well as provide the ground for creating shared understanding. All disciplines have their own cultures, and all cultures evolve through cross-cultural exchanges. The computing community has created and documented a sound body of knowledge of…