The ongoing COVID-19 pandemic has forced marketing educators to innovate and adapt their existing teaching methods. This article presents and discusses an experiential learning exercise called the market-immersion project (MIP) and how it was adapted to suit online teaching. The MIP was an integral part of the course on the…

The paper underscores the need for including assertiveness skills training for international business students amidst the growing demand for other interpersonal skills such as empathetic communication, strong listening capabilities, conflict handling, and tackling difficult conversations. While these skills increasingly dominate the screening…

This article investigates entrepreneurial marketing (EM) and use of business recovery frameworks within experiential learning cycles (ELC)s to investigate post-COVID learning techniques during the learning process. Three distinct post-graduate learner cohorts took part in the study consisting of part-time MBA entrepreneurs from the United Kingdom,…

This research study is primarily conducted to tap the potential of academic leadership, experiential learning, and students' employability in enhancing higher education performance. The study uses a survey to collect responses of 400 respondents from Higher Educational Institutions (HEIs). PLS-SEM has been used to design the model. Academic…

As the global community strives for the 2030 Sustainable Development Goals, particularly, the first goal of 'ending poverty in all its forms everywhere', university students' learning experiences and understanding about global poverty remain comparatively unexplored. This in-depth qualitative study examines how university students in the USA…

Study abroad programs are increasingly encouraged as a method for students to develop cross-cultural competence and awareness of how to practice in diverse and multi-national settings. Barriers can exist to study abroad related to financing, scheduling, personal/professional obligations, and lack of international experience for novices.…

In the present scenario managerial skills are required in every sphere of life. With the increase in the number of management education institutes these days, quality of knowledge imparted in these institutes has become a subject of debate. Quality is vital for every customer and their requirements cannot be ignored. No sector in the economy is…

Timely analysis of trends and issues in TVE can help TVE stakeholders cope with rather than oppose them. Educating in the direction of the trend and resolving the important issues can maximize TVE's chance of success. The purpose of this paper was to identify trends and issues in the TVE in 10 Indo-Pacific countries. To achieve this purpose, a…

The purpose of the study is to examine business education that aims to prepare students to understand poverty and design sustainable solutions for people living in subsistence in a yearlong course at a Midwestern U.S Land-grant university. I conduct a case study of the course in order to understand the curriculum and pedagogical arrangements and…