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Direct linkJones, Rosalind; Morrish, Sussie C.; Heyworth-Thomas, Elizabeth M.; Graham, Edith – Journal of Marketing Education, 2023
This article investigates entrepreneurial marketing (EM) and use of business recovery frameworks within experiential learning cycles (ELC)s to investigate post-COVID learning techniques during the learning process. Three distinct post-graduate learner cohorts took part in the study consisting of part-time MBA entrepreneurs from the United Kingdom,…
Descriptors: Entrepreneurship, Marketing, Business Administration Education, Foreign Countries
Ras, Gerard J. M. – ProQuest LLC, 2011
This qualitative study explores the meaning of global competence for global managers in three different countries. Thirty interviews were conducted with global managers in India, Japan and the Netherlands through Skype, an internet based software. Findings are reported by country in five major categories: country background, personal…
Descriptors: Experiential Learning, Cultural Background, Global Education, Foreign Countries
