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Jones, Rosalind; Morrish, Sussie C.; Heyworth-Thomas, Elizabeth M.; Graham, Edith – Journal of Marketing Education, 2023
This article investigates entrepreneurial marketing (EM) and use of business recovery frameworks within experiential learning cycles (ELC)s to investigate post-COVID learning techniques during the learning process. Three distinct post-graduate learner cohorts took part in the study consisting of part-time MBA entrepreneurs from the United Kingdom,…
Descriptors: Entrepreneurship, Marketing, Business Administration Education, Foreign Countries
Popli, Sapna; Dass, Sumanjit; Aggarwal, Ashita; Chakraborty, Antara – Studies in Higher Education, 2023
Higher education has witnessed unprecedented changes in the last two decades -- a highly competitive global market, varying nature of work, industry expectations, learning preferences, advancement in technology, and to top it all a pandemic. To sustain and remain competitive Higher Educational Institutions (HEIs) have shown an increased interest…
Descriptors: Higher Education, Educational Quality, Foreign Countries, Educational Change
Belur, Jayanti Mahadevappa; Patil, S. V.; Mahantshetti, Shashidhar; Patil, Sagar – Higher Education for the Future, 2022
The higher education system, particularly management education institutions (MEIs), is recognized as a significant source of creative talent for organizations. Organizations have to carefully select the necessary talent from MEIs. In this light, MEIs would seek to maximize their students' creativity competencies. This exploratory research study…
Descriptors: Masters Programs, Business Administration Education, Creativity, Higher Education
Patri, Rojalin; Manayath, Dhanya; Kaladharan, Sanju – Higher Education, Skills and Work-based Learning, 2023
Purpose: The future of management studies is invariably steering towards online and hybrid modes of course delivery. Therefore, assessing the effectiveness of online course delivery is exceptionally crucial. This study attempts to evaluate the effectiveness of online course delivery in management education involving the instructor, participant and…
Descriptors: Online Courses, Management Development, Case Studies, Business Schools
Mehra, Payal – Business and Professional Communication Quarterly, 2023
Data-driven decision making has now moved beyond its traditional domains--operations research, business economics, computer sciences, and business statistics--to "softer subjects," such as human resource management, organization behavior, and business communication. In this context, teaching with technology encourages students to…
Descriptors: Social Media, Teaching Methods, Business Administration Education, Graduate Students
Roy, Vivek; Parsad, Chandan – International Journal of Educational Management, 2018
Purpose: The purpose of this paper is to outline the importance of social network effects in influencing the elective (courses) selection among masters of business administration (MBA) students and its role in influencing the efficacy of MBA. As such, given the enormous time and investment required for students to pursue an MBA and the role of…
Descriptors: Elective Courses, Masters Programs, Social Networks, Correlation
Mishra, Sita; Nargundkar, Rajendra – International Journal of Educational Management, 2015
Purpose: Management education is at its peak in India. But pedagogy and modes of delivery are not always innovative compared to top international Business Schools. It is through experimentation that the paper may be able to discover what works best in our context. The purpose of this paper is to determine the effectiveness of intensive mode of…
Descriptors: Teaching Methods, Management Development, Business Administration Education, Questionnaires