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Direct linkMetcalf, Lynn E. – Journal of Marketing Education, 2010
This article outlines the development of a project-based capstone marketing course, specifically designed to provide marketing students with an international community service learning experience. It differs significantly from previous studies, which focus on integrating service learning into existing marketing courses and on helping local…
Descriptors: Service Learning, Marketing, Business Administration Education, Curriculum
Download full textCarmo, Mafalda, Ed. – Online Submission, 2015
We are delighted to welcome you to the International Conference on Education and New Developments 2015-END 2015, taking place in Porto, Portugal, from 27 to 29 of June. Education, in our contemporary world, is a right since we are born. Every experience has a formative effect on the constitution of the human being, in the way one thinks, feels and…
Descriptors: Foreign Countries, Educational Development, Educational Change, Educational Trends
