We interviewed racially/ethnically diverse, early career public relations practitioners. By asking participants to reflect on their collegiate social and educational development, we unearth contributing factors to these individuals' success both in college and in their professions to date. Respondents desired much more in-school training and…

Supporters of the Common Core State Standards are moving to confront increasingly high-profile opposition to the standards at the state and national levels by rallying the private sector and initiating coordinated public relations and advertising campaigns as schools continue implementation. In states such as Michigan and Tennessee, where…

This book focuses on the topic of the multiple-stakeholders that comprise the education community across the P-20 continuum. In various ways and forms, the authors of the chapters found within this book promote the importance of engaging with the diverse array of stakeholders in order to truly improve education in an increasingly interconnected…

Scholars have recognized a need for educational programs that prepare scientists, Extension practitioners, and other stakeholders to communicate science effectively. Such programs have the potential to increase public awareness and aid policy development. Having recognized this need, faculty at Michigan State University (MSU) developed an…

As one of the top U.S. choices for international students, the University of Illinois at Urbana-Champaign has a solid reputation in China and a history of educating Chinese students that goes back more than a century. But the university did not realize until last June that its nickname in China is the "Cornfield Ivy" and that Chinese…

Fight songs such as "The Victors" and "Notre Dame Victory March" have become part of the American music lexicon. Along with their sister songs, alma maters, they stir memories of carefree college days, elicit feelings of pride, and sometimes--especially fight songs--poke fun at athletic foes. They are the embodiment of…

At the end of 2010, for the first time ever, smartphones outsold PCs. Mobile device adoption rates continue to rise rapidly around the world. A recent forecast by Cisco found that global mobile data traffic more than doubled last year, and by the end of 2012, the number of mobile devices in use will outnumber the world's population. In the United…

Preparation for a career in the field of public relations (PR) is based on a set of unique core competencies typically found in liberal arts. Though PR professionals rarely gain business degrees, they acquire knowledge, skills, perspectives, and strategies well-suited to executive-level positions in business. Additionally, managerial positions in…

Michigan's intermediate school districts were created by constitutional convention in 1962. Between their inception and 2000, few units of government were less visible and less understood. This article chronicles the emergence of one intermediate school district as an aggressive force for change in education and a locus of activity for community…

DAY BY DAY REPORTS BY DIFFERENT VISITORS TO THE FLINT COMMUNITY SCHOOLS DURING 1962 ARE PRESENTED ALONG WITH PRESS CLIPPINGS, INTERVIEWS, AND PICTURES RELEVANT TO EACH VISIT. TWO MARCH VISITORS, AN OFFICIAL OF THE UNITED ARAB REPUBLIC AND AN ASSOCIATE PROFESSOR OF THE UNIVERSITY OF MICHIGAN, BOTH SPOKE TO TO A GROUP OF FLINT CITIZENS ENROLLED IN…

Describes the program the Michigan department of education mounted to improve the way in which the media report the results of the Michigan Educational Assessment Program, a program that tests the basic skills of all fourth-, seventh-, and tenth-grade students each year. (IRT)

To obtain private endowments as a source of library funds the following needs to be done: (1) work hard with a definite goal in view; (2) plan a course of action; (3) contact those individuals whom investigations show may help; (4) search out help from newspapers, banks, radio and television stations; (5) consider the employment of a full time…

This annual report covers the background and recent accomplishments of the Adult Career Counseling Center (ACCC) at Oakland University, Rochester, Michigan. The following 12 topics are covered: (1) recent developments and history of the ACCC; (2) mission of the ACCC; (3) description of the ACCC; (4) the advising process; (5) ACCC coordination with…

ONE HUNDRED TELEPHONE INTERVIEWS WERE CONDUCTED TO DETERMINE IF MASS CIRCULATION OF THE CAMPUS PAPER (PUBLISHED AT THREE-WEEK INTERVALS) ALONG WITH A COMMUNITY DAILY PAPER WAS HARMFUL OR OTHERWISE TO THE PUBLIC IMAGE OF THE COLLEGE. THE EXPERIMENTAL GROUP COMPRISED THOSE WHO RECEIVED BOTH THE STUDENT PAPER AND THE DAILY PAPER. THE CONTROL GROUP…