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de Vries, Rudi; Ohlsen, Ronald – 1998
This paper deals with research on the effects of the promotion of reading by means of the mass medium television and refers to a study done on behalf of the Reading Association (Stichting Lezen) and the Foundation for the Collective Propaganda of Dutch Books (Stichting Collectieve Propaganda van het Nederlandse boek), two Dutch literary…
Descriptors: Foreign Countries, Literature Appreciation, Mass Media Effects, Media Research