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Bonnevie, Erika; Lloyd, Tiffany D.; Rosenberg, Sarah D.; Williams, Kara; Goldbarg, Jaclyn; Smyser, Joe – Health Education Journal, 2021
Introduction: In Onondaga County, New York, around half of all births to Black and Hispanic teenage girls are unintended. The Layla's Got You campaign consists of a chatbot and social media campaign designed to increase contraception knowledge among 16- to 25-year-old Black and Hispanic women in Onondaga County. Methods: The campaign was…
Descriptors: Hispanic Americans, African Americans, Adolescents, Early Parenthood