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Does LibQUAL+[TM] Account for Student Loyalty to a University College Library?
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Helgesen, Oyvind; Nesset, Erik – Quality Assurance in Education: An International Perspective, 2011
Purpose: The purpose of this paper is to find out whether LibQUAL+[TM]can account for student loyalty to the library of an institution of higher education. LibQUAL+[TM] is a marketing tool that is used to measure perceived service quality of libraries, and the present analysis aims at validating this service quality instrument within a more…
Descriptors: Foreign Countries, Higher Education, College Libraries, Structural Equation Models