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ERIC Number: EJ527001
Record Type: Journal
Publication Date: 1996
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0010-3829
EISSN: N/A
Available Date: N/A
Marketing and Marketing Effectiveness Perceptions of Ohio Vocational Education Planning District (VEPD) Superintendents.
Catri, Deborah B.; Barrick, R. Kirby
Journal of Vocational and Technical Education, v12 n2 p17-28 Spr 1996
A study to describe Ohio vocational education planning district (VEPD) superintendents' perceptions of their role in the marketing function and their perceptions of VEPD marketing effectiveness for secondary vocational education received a 97.9% response. Most had positive perceptions of their roles but were undecided about the effectiveness of their marketing efforts. (JOW)
Descriptors: Administrator Role, Marketing, Public Relations, School Districts, Secondary Education, Superintendents, Vocational Education
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Ohio
Grant or Contract Numbers: N/A
Author Affiliations: N/A