This study examines the relationship between students' attitudes toward artificial intelligence (AI) and both AI competence and conceptions. 176 UK university students completed a survey where they were asked to rate statements in relation to their attitudes towards AI, their AI competence and their conceptions about AI using 5-point Likert-type…

With the release of Generative AI systems such as ChatGPT, an increasing interest in using Artificial Intelligence (AI) has been observed across domains, including higher education. While emerging statistics show the popularity of using AI amongst undergraduate students, little is yet known about students' perceptions regarding AI including…

The public release of ChatGPT in November 2022 brought excitement and concerns regarding students' use of language models in higher education. However, little research has empirically investigated students' intention to adopt ChatGPT. This study developed a theoretical model based on the Unified Theory of Acceptance and Use of Technology (UTAUT)…

This new Policy Note by HEPI and Kortext explores students' attitudes to AI. Based on a poll of 1,250 students through UCAS, we build a picture of the way students use and view generative AI technologies like ChatGPT and Google Bard. We find that the use of generative AI has become normalised in higher education, but that universities have so far…

Students from Black Minority Ethnic (BME) groups continue to experience disadvantages compared to White students in UK Higher Education (Pilkington, A. 2013. "The Interacting Dynamics of Institutional Racism in Higher Education." "Race Ethnicity and Education" 16 (2): 225-245.). Evidence highlights that an attainment gap exists…

The COVID-19 pandemic accelerated the shift to online assessment, prompting debates over validity, security, and increasingly the impact of Artificial Intelligence (AI) tools, especially generative AI, on traditional examination methods. This paper explores perceptions of the evolving landscape of online assessment and the role of AI within higher…

Recent developments in technology have accelerated the influence of artificial intelligence (AI) on our lives. The National Literacy Trust is interested in exploring how such platforms might influence, and potentially redefine, what it means to be literate in the digital age. Based on data from more than 50,000 children and young people taking…

Artificial intelligence can support increasingly complex conversational interactions and also has the potential to interpret meanings from free text input and make recommendations based on patterns in data. There are important opportunities to apply this to real-world problems faced in access to education. In this paper, we summarise existing…

This study provides an empirical approach to utilizing an Artificial Intelligence (AI)-based system for identifying students' university choice factors that impact their matriculation decision. We created an AI-based chatbot that gathered both qualitative and quantitative data from nearly 1200 participants worldwide. The entire human-AI…

Recent developments in technology have accelerated the influence of artificial intelligence (AI) on our lives. The ability of generative-AI tools such as ChatGPT, Gemini and Claude to both 'write' and 'read' texts in a human-like manner means they are set to play an increasingly important role in the literacy lives of children, young people and…

Marketing instructors increasingly are using artificial intelligence (AI) to improve efficiency in course planning and assessment. However, scholarship has yet to show how such use impacts student evaluations, which are often skewed by gender bias. Toward this aim, we conducted a quasi-experiment in which college-student participants viewed…

Many overseas students in Higher Education in the UK struggle to understand the compulsory texts for their course, and obtain lower scores for their modules than their monolingual peers. While the existence of this achievement gap is well established in the literature, little is known about the ways in which overseas students in HE with limited…

Building on our 2024 AI Survey, we surveyed 1,041 full-time undergraduate students through Savanta about their use of generative artificial intelligence (GenAI) tools. In 2025, we find that the student use of AI has surged in the last year, with almost all students (92%) now using AI in some form, up from 66% in 2024, and some 88% having used…

Marketisation has directed higher education institutions and policies to focus on student support and provisions that promote better experience and value. By contrast, expectations of university students are under-researched and understated, with less attention placed on what and how students should perform in higher education. This paper further…

This is a conceptual paper that examines the origin and development of universities and their current role in global society. There has been an unprecedented and exponential growth of technology and artificial intelligence capabilities over the past ten years which is challenging current working practices and affecting all areas of society. The…