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Mayo, Michael; Howell, William; De Masi, Sara – Journal of Teaching in International Business, 2018
Educators have long sought how to prepare students to develop a global mind set and to work under conditions of complexity and uncertainty common in many world markets. The purpose of this study was to support educators in this cause by providing them with a "hands-on" exercise readily adaptable across the business curriculum to identify…
Descriptors: International Trade, Teaching Methods, Business Administration Education, Cultural Differences
Weber, James – Journal of Marketing Education, 2013
This research explores the impact of coercive, mimetic, and normative isomorphic pressures on the coverage and offering of courses addressing ethical, social, and sustainability issues (ESSI) in business schools' graduate marketing curricula. Data from the Aspen Institute's Beyond Grey Pinstripes program are analyzed to detect if significant…
Descriptors: Graduate Study, Marketing, Sustainability, Business Administration Education