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Behavioral Change Theories Can Inform the Prediction of Young Adults' Adoption of a Plant-Based Diet
Peer reviewed
Direct linkWyker, Brett A.; Davison, Kirsten K. – Journal of Nutrition Education and Behavior, 2010
Objective: Drawing on the Theory of Planned Behavior (TPB) and the Transtheoretical Model (TTM), this study (1) examines links between stages of change for following a plant-based diet (PBD) and consuming more fruits and vegetables (FV); (2) tests an integrated theoretical model predicting intention to follow a PBD; and (3) identifies associated…
Descriptors: Structural Equation Models, Intention, Young Adults, Public Health
Goodboy, Alan K.; Bolkan, San; Myers, Scott A.; Zhao, Xing – Communication Education, 2011
The purpose of this study was to examine a theoretical model explaining the influence of instructor power (i.e., coercive, reward, legitimate, expert, referent) on students' relational and social influence communication behaviors (i.e., student affinity-seeking strategies, student behavior alteration techniques) across two cultures. Participants…
Descriptors: Student Behavior, Structural Equation Models, Foreign Countries, Rewards
