This book was created to help public schools market themselves without spending precious tax dollars. The marketing principles delivered in this guide are based on "customer-focus" strategies that have proved successful for nonprofit organizations. These principles have been adapted for "smart" public schools. The information…

This book discusses how the curriculum can be designed, adapted, and delivered in general education classrooms that are attempting to promote inclusive communities. Chapters include: "Toward Inclusive Classrooms" (Susan Stainback et al.); "Celebrating Diversity, Creating Community: Curriculum that Honors and Builds on Differences" (Mara…

This manual, developed for the nursing home employee, examines the concept of quality assurance in nursing homes, describes the benefits of an effective quality assurance program, and provides guidelines to aid nursing homes in developing an appropriate quality assurance program. After a brief introduction, a working definition of quality…

This book recognizes that publicity is required for interpreting the school to the community and the community to the school. Well-designed community-relations programs can create a sense of friendliness and good will toward faculties, provide adequate financial support for schools, and develop a sense of responsibility in the community for the…

Total Quality Management (TQM) promotes a long-term, strategic look at organizations; by extension, Total Quality Education (TQE) promotes an essential, strategic view of communities, educational provisions, and children. This book discusses applying the TQM approach, which focuses on long-term quality, to a TQE, communitywide focus. The emphasis…

This book offers a six-step process for eliciting broader community involvement with schools in order to improve students' educational environment. The need for changing traditional practices is discussed in chapter 1, which describes various ways to ensure equity and access while also rebuilding public confidence and support for schools. Chapter…

This practical, hands-on guide is designed to assist school library media specialists in planning, funding, implementing, and promoting special events programs. The text contains program ideas, planning documents, and tips for successful programs. Guidelines are provided on how to incorporate special events programs into a yearly curriculum plan,…

An introduction to the issues involved in converting to one of the many 12-month school schedules is provided in this primer. A brief historical review of school calendars and a summary of various year-round education (YRE) plans is followed by a discussion of the advantages of adopting YRE and an analysis of variables for success or failure.…

Of potential interest to small towns in rural areas, this report describes England's first attempt at applying to a rural area the concept of a multi-agency information and advice center based on a library. The comprehensive review covers all phases of the project: (1) identification of a community's information and advice needs; (2) consultation…

Public relations guidelines for school principals are offered in this handbook, with an emphasis on improving student achievement and internal and external communication. Six chapters discuss the principal's public relations role, internal communication, securing and maintaining community involvement, school publications, media relations, and…