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Dennis, Marguerite J. – 1998
This book offers a guide to designing and implementing an enrollment and retention management program for colleges and universities. Emphasis is on a system which integrates the activities of the offices of enrollment management, retention management, admission, financial aid, registration, research, and public relations, including publications…
Descriptors: Academic Persistence, College Administration, Enrollment, Enrollment Management
Westman, Craig – American Association of Collegiate Registrars and Admissions Officers (AACRAO), 2005
The sole purpose of this book is to provide a primer or "how-to" resource for new or seasoned enrollment managers. Its core chapters are practical applications of Strategic Enrollment Management (SEM) best practices. While incorporating some secondary source referencing, the dialogue primarily outlines how making some basic adjustments to business…
Descriptors: Enrollment Management, Enrollment Projections, Administrative Organization, Statistical Analysis