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West, Philip T. – 1985
The first quarter of this textbook on public relations in the public school setting reviews the topic and informs educators about the potential public relations problems and opportunities that could face them in the foreseeable future. An introduction and four chapters cover (1) the history of public relations; (2) the elements of public…
Descriptors: Community Role, Elementary Secondary Education, Politics of Education, Program Implementation
American Library Association, Chicago, IL. Reference and User Services Association. – 1997
Programming effectively meets informational, educational, and recreational needs of adult library users, but often receives less attention than other services. This program planning guide demonstrates that adult programming is an essential library service appropriate for a wide variety of libraries, and provides practical assistance in planning…
Descriptors: Adult Programs, Adults, Libraries, Library Funding
Flowers, Helen F. – 1998
This informative how-to guide explains public relations strategies and the audiences they target, with tips for customizing these tactics for particular libraries. Helpful techniques are recommended for promoting the use of library media services by students, faculty, building administrators, and school support staff. Readers will also learn how…
Descriptors: Learning Resources Centers, Library Administration, Library Development, Library Planning
Lipton, Gladys C. – 1992
The guide is designed to help elementary school administrators and school communities in making decisions about FLES (foreign language in the elementary school) program design and implementation. An introductory chapter provides definitions of relevant program types (FLES, exploratory/FLEX, and immersion). The second chapter reviews the current…
Descriptors: Administrator Role, Educational Research, Elementary Education, FLES
House, David B. – 1991
This book investigates the key areas of nontraditional education program planning and development by examining the ways that liberal arts programs at various institutions have been academically and administratively established, developed, and maintained. Areas examined are the following: (1) the history of continuing liberal education and the…
Descriptors: Adult Students, Case Studies, Colleges, Comparative Analysis
Trotta, Marcia – 1997
This practical, hands-on guide is designed to assist school library media specialists in planning, funding, implementing, and promoting special events programs. The text contains program ideas, planning documents, and tips for successful programs. Guidelines are provided on how to incorporate special events programs into a yearly curriculum plan,…
Descriptors: Budgets, Community Involvement, Community Support, Course Integrated Library Instruction