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Gilde, Christian, Ed. – Lexington Books, 2007
This book addresses a problem in higher learning, which is newly recognized in the academic spotlight: the overcommercialization of higher education. The book asks that you, the reader, think about the following: Did you go to a Coke or Pepsi school? Do your children attend a Nike or Adidas school? Is the college in your town a Dell or Gateway…
Descriptors: Higher Education, School Business Relationship, Corporate Support, Educational Finance