NotesFAQContact Us
Collection
Advanced
Search Tips
Showing all 5 results Save | Export
Rodriguez, America – 2001
This publication reports on a 2000 forum that included media business executives, financiers, academics, and other experts who examined: how minority media can leverage their historically strong community base to succeed in the new century; how they can overcome financial challenges; what measures they might adopt to keep abreast of opportunities…
Descriptors: Advertising, Blacks, Communications, Computer Mediated Communication
Association for Education in Journalism and Mass Communication. – 1998
The Miscellaneous section of the Proceedings contains the following 15 papers: "Computer Literacy in the Newsroom: A Model for Learning" (Bruce Garrison); "Newspaper Source Use on the Environmental Beat: A Comparative Case Study" (Stephen Lacy and David C. Coulson); "Historical Survey of Media Coverage of Biotechnology in…
Descriptors: Ability Grouping, Advertising, Biotechnology, Case Studies
Association for Education in Journalism and Mass Communication. – 1995
The advertising section of the Proceedings contains the following 14 papers: "Advertising versus Product Publicity: The Effects on Credibility and Purchase Intent" (M. Catherine Chew and others); "Introducing Introductory Advertising Students to the World Wide Web" (Beth E. Barnes); "In Defense of Puffery" (John H.…
Descriptors: Advertising, Computer Mediated Communication, Educational Development, Ethnic Groups
Association for Education in Journalism and Mass Communication. – 1998
The Public Relations section of the Proceedings contains the following 15 papers: "The World Wide Web as a Public Relations Medium: The Use of Research, Planning, and Evaluation by Web Site Decision-Makers" (Candace White and Niranjan Raman); "Enlightened Self Interest--An Ethical Baseline for Teaching Corporate Public…
Descriptors: Advertising, Computer Mediated Communication, Conflict Resolution, Curriculum Development
Peer reviewed Peer reviewed
PDF on ERIC Download full text
Popov, Nikolay, Ed.; Wolhuter, Charl, Ed.; Ermenc, Klara Skubic, Ed.; Hilton, Gillian, Ed; Ogunleye, James, Ed.; Chigisheva, Oksana, Ed. – Bulgarian Comparative Education Society, 2014
This volume contains papers submitted to the 12th Annual International Conference of the Bulgarian Comparative Education Society (BCES), held in Sofia and Nessebar, Bulgaria, in June 2014, and papers submitted to the 2nd International Partner Conference, organized by the International Research Centre 'Scientific Cooperation,' Rostov-on-Don,…
Descriptors: Role of Education, Global Approach, Competence, Comparative Education