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Proceedings of the Annual Meeting of the Association for Education in Journalism and Mass Communication (84th, Washington, DC, August 5-8, 2001). Advertising Division.
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Association for Education in Journalism and Mass Communication. – 2001
The Advertising section of the proceedings contains the following 14 selected papers: "Preparing the Entry-level Advertising Portfolio: Pointing Creative Students in the Right Direction" (Sheri J. Broyles); "Effects of Issue Ads on Candidate Evaluation and Voting Preference: Does Sponsorship Matter?" (Fuyuan Shen and H. Denis…
Descriptors: Advertising, Audience Analysis, Content Analysis, Foreign Countries
Proceedings of the Annual Meeting of the Association for Education in Journalism and Mass Communication (84th, Washington, DC, August 5-8, 2001). Cultural and Critical Studies Division.
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Association for Education in Journalism and Mass Communication. – 2001
The Cultural and Critical Studies section of the proceedings contains the following 10 selected papers: "Sex Noise Makes Macho Magazines Both Teasing and Tedious" (Jacqueline Lambiase and Tom Reichert); "The Buccaneer as Cultural Metaphor: Pirate Mythology in Nineteenth-Century American Periodicals" (Janice Hume); "Looking…
Descriptors: Arabs, Broadcast Journalism, Content Analysis, Contraception