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Voght, Geoffrey M., Ed. – 1983
Four papers presented at the conference on the applications of foreign languages and international studies to business focus on the use of German in international trade and the development of college German curricula for that purpose. The papers include the following: "Adding Business German to the German Curriculum: Obstacles, Strategies,…
Descriptors: Business Administration Education, Business Communication, College Second Language Programs, Curriculum Development
Isaac, Elizabeth P., Ed.; Twarog, Leon I., Ed. – 1979
This conference covered the following topics: (1) individualized instruction in Arabic, French, German, Latin, Russian, and Spanish at the Ohio State University; (2) individualized instruction in the same languages at other institutions; and (3) individualized instruction in other languages. Panel discussions included individualized instruction at…
Descriptors: Arabic, College Second Language Programs, French, German
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Voght, Geoffrey M., Ed. – 1984
Part VII of the proceedings contains five presentations. They are: "German for the Professions: Specialized German for Engineering and the Sciences" (Hannelore Lehr); "German for Business and Economics: A Three-Level Program at Georgetown University" (Barbara Z. Harding); "German for Business and Economics: Criteria for Selection of Specialized…
Descriptors: Advertising, Business Administration Education, College Second Language Programs, Course Descriptions
Voght, Geoffrey M., Ed. – 1984
Part III of the proceedings contains 12 presentations. They are: "The Role of Business Language in the Traditional Curriculum" (Michel Rocchi); "Foreign Languages for Business and the Professions Belong in the Liberal Arts" (Robert A. Kreiter); "How Much and How Far? Commercial French and the Student, Instructor, Administrator, and the Business…
Descriptors: Banking, Business Administration Education, College Second Language Programs, Cross Cultural Training
Ramirez, Arnulfo G., Ed. – 1985
A collection of papers concerning college language instruction and exploring issues related to promoting communicative skills and cross-cultural understanding includes the following titles: (1) "Languages at College: The Student and the Curriculum," by W. M. Rivers; (2) "Dimensions of Communicative Proficiency," by A. Ramirez; (3) "Communicative…
Descriptors: Business Communication, Classroom Techniques, College Second Language Programs, Communicative Competence (Languages)
Voght, Geoffrey M., Comp. – 1985
The proceedings of this conference include 56 papers on program design, classroom techniques, and ideas for second language instruction for business and the professions. The papers are presented in eight groups: (1) "International Business: The Language and Culture Connection," which includes papers on multinational business, marketing,…
Descriptors: Banking, Business Administration Education, Classroom Techniques, College Second Language Programs
Doble, Gordon, Ed.; Griffiths, Brian T., Ed. – 1985
The conference proceedings include the opening address, plenary session papers, workshop reports, a final forum and address, and the conference program and participant list. The plenary session papers include: "What Are We Doing in Modern Languages Today?"; "Communicative Skills and the Modern Languages Degree"; "The Place of Spoken Language in…
Descriptors: Audiolingual Skills, Audiovisual Aids, Classroom Techniques, College Second Language Programs
Des Harnais, Gaston R., Ed. – 1987
Topics covered in papers presented at a conference on languages and communication for world business and the professions include: (1) trends and aspects of internationalizing the business curriculum; (2) internationalized programs in business, foreign language, and cultures; (3) internationalized courses in business, foreign languages, and…
Descriptors: Business Administration Education, Business Communication, Chinese, College Second Language Programs