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Download full textAssociation for Education in Journalism and Mass Communication. – 1999
The Media Management and Education section of the Proceedings contains the following 9 papers: "Communication Technique: How Does a U.S. Record Company Identify, Target and Reach Its Audience in an Ever-Competitive Marketplace?" (Lisa L. Rollins); "Supplier-Buyer Relationship in the Global News Value-Chain in the Internet Age"…
Descriptors: Advertising, Audience Analysis, Cable Television, Competition
Association for Education in Journalism and Mass Communication. – 1996
The international communications section of the Proceedings contains the following 14 papers: "Spinning Stories: Latin America and the World Wide Web" (Eliza Tanner); "Private-Enterprise Broadcasting and Accelerating Dependency: Case Studies from Nigeria and Uganda" (Folu Folarin Ogundimu); "The Transitional Media System…
Descriptors: Advertising, Agenda Setting, Anti Semitism, Case Studies
Association for Education in Journalism and Mass Communication. – 1990
The health and environmental issues section of the proceedings includes the following 10 papers: "The Interplay of Journalistic and Scientific Conventions in Mass Communication about AIDS" (William F. Griswold, Jr. and Cathy Packer); "Refocusing Science News to Reach a Specialized Audience: AIDS Coverage, Mobilizing Information and…
Descriptors: Acquired Immune Deficiency Syndrome, Adolescents, Advertising, Alcoholic Beverages
Association for Education in Journalism and Mass Communication. – 1997
The Miscellaneous section of the Proceedings contains the following 13 papers: "The Language of Public Journalism: An Analysis of the Movement's Appropriation of the Terms Public, Civic, Deliberative Dialogue, and Consensus" (James Engelhardt); "Incorporating Critical Thinking in an Introductory Journalism Course" (Donna…
Descriptors: Ability Grouping, Advertising, Agenda Setting, Beginning Teacher Induction
Association for Education in Journalism and Mass Communication. – 2000
The Miscellaneous, part III section of the proceedings contains the following 11 papers: "The Relationship between Health and Fitness Magazine Reading and Eating-Disordered Weight-Loss Methods among High School Girls" (Steven R. Thomsen, Michelle M. Weber, and Lora Beth Brown); "A Practical Exercise for Teaching Ethical Decision…
Descriptors: Advertising, Cable Television, Communication (Thought Transfer), Decision Making
American Council on Consumer Interests, Columbia, MO. – 1982
This document contains the proceedings of a conference on the themes of career competency, consumer education, and consumer research conducted in April 1982. The proceedings consist of 69 research reports (each with abstract) as well as a list of the conference participants, their affiliations, and addresses. The reports, which are indexed by…
Descriptors: Abstracts, Advertising, Career Choice, Career Development
