An overview of market research is provided, with advice about conducting market research for the educator. Market research is any kind of research that gives information about the current state of the market and offers guidance in improving one's position in that market. The relative advantages of conducting market research by oneself or by hiring…

The National Assessment of Educational Progress (NAEP) has been collecting data on student achievement since 1969. It currently maintains three different assessments: long-term trends, cross-sectional national, and cross-sectional state-by-state data. Although the data are available to researchers outside the Federal Government, limited use has…