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Travis Bloom – ProQuest LLC, 2023
"In today's engaging, digitally empowered school setting, stakeholders question whether schools know best about educating their students" (Rose, 2012). Sheninger and Rubin (2017) stated, "We have to do a better job of communicating what we do" (p. 17). Social media has given rise to new tools to help connect with families to…
Descriptors: Secondary Schools, Parents, Social Media, Advertising
Montes, Amanda Lira Gordenstein – ProQuest LLC, 2014
This study investigates the uses of English in advertising in Brazil and the attitudes of Brazilians towards the use of different difficulty levels of English in advertising. Using a two part, mixed-methods approach, drawing from quantitative and qualitative methods, I utilized a corpus study to examine English uses in Brazilian magazines and a…
Descriptors: Foreign Countries, Language Usage, English, Advertising